Google Indexing and SEO ranking are two important words that are always on the mind of every blogger and digital marketer. This is because it is an essential process that must be gotten right if one must get organic traffic from google. Here in this article, I’m going to explain what g Google indexing is and how helpful it is in SEO ranking
Do You want your site to gain more search engine ranking? Yes
Do you want to get more organic traffic? Yes
You want to harvest tons of leads and conversions? Yes
And I know that’s why you are here.
Then just keep reading. Your answer is on the way.
Getting your site indexed by Google can boost your conversion rate and social signal. This is the reason why you and billions of website owners want google to index their websites.
Ok. Let get in the real deal and below is what google indexing really means.
What is indexing?
Google indexing simply means keeping a record of all the web pages and adding them to Google Search results. This is achieved when Google bots crawl the web pages and include them in the Google searchable index.
When your site gets indexed, Google simply learns about your web pages, responds to a search with results including your website, and determines your ranking position.
Google spiders crawl regularly on the webpages so as to rebuild their index of pages and keywords.
According to Google, they constantly rebuild their index, meaning that they regularly look for the timeliest information they can find. And because Google constantly rebuilds its index, you must share the most current information on your web pages in order to remain relevant on the search engine result pages.
How do you get your site indexed by Google?
- Google XML sitemap
First, head over to the google webmaster tool called the “google search console”. You should already have your site registered in the search console. There, you’ll get good information about your webpages, basically if anything goes wrong.
Create a sitemap and simply submit to google for indexing.
What the sitemap does is to keep a track record of all the pages on your website. It makes way to give google a snapshot of your content. You can download and install the ‘Google XML sitemap” plugin, generate your sitemap, and submit the URL to Google.
- Content Marketing Strategy
Do you want to get google index your website more often? Then, you have to generate traffic. By creating a better content marketing strategy and publishing high-quality content, people will get engaged to your web pages and those pages will be indexed easily.
- Publish Blog Content Regularly
This can get your site indexed more often and in turn, improve your search engine rankings.
- Add inbound links to your contents
Link your content from other pages on the same website. this technique helps Google crawl on your page is more regularly. your individual with pages will get crawl easily.
- Share your content on various social media platforms
Sharing your web pages on different social media will create more links pointing back to your website. This can be achieved better if you include social sharing icons in your blog articles.
- Earn Backlinks from other websites
Getting backlinks from other reputable websites will make Google crawl on your web pages fast. this also increases the incoming traffic to your website.
- Remove blocks from robots.txt
The robot txt file embodies all the code that instructs Google spiders on how to crawl your web pages. Regularly check your robot txt files and clean all potential blocks that may be hindering Google from crawling your website.
- Set up RSS feeds
The RSS feeds update users automatically about your new blog post which attracts more traffic to your website, giving Google more reasons to crawl your web pages.
How long does it take Google to index your web pages?
On average, it takes 14 to 30 days, but it can take a little bit lesser or longer. What you have to do is to speed up the process and make Google realize that the page is there. Send your new page to Google for indexing.
Why is my page not indexed by Google?
- Too Many Redirects
Having too many redirects for a given URL has a negative impact on crawling, indexing, and ranking. When you have a large number of redirects in a chain, at some point Google bot may not be able to follow all those hops. If you mix me 301 and 302 redirect, it will be definitely hard for Google to crawl on those pages.
- Orphan page
An orphan page is simply a page with no internal links. Google spiders crawl from one URL to others that are linked. If you have an orphan page, Google bot may not crawl on them easily.
- Domain name servers issues
DNS issues may perhaps hinder the crawling process on your web pages. This might happen if your host is moving to a new home or performing maintenance on your site.
Canonicals page is used in the HTML header to tell Googlebot whenever there is a duplicated page. In this case, when a canonical page is duplicated only the canonical page will appear on google search engine.
Avoid duplicating your pages and try to fix your canonical links on your website, by doing this your website stands a greater chance to get indexed by Google faster
- What is SEO?
SEO means (Search Engine Optimization). It is the process of boosting the quality and quantity of your website traffic through a search result, it also a process of increasing your website visibility on search engines.
- How Does SEO Works?
Though Google Indexing and SEO Ranking seems complex because of various factors that can put an impact of your website rankings, it is the process that an organization passes through to make sure that their site ranks for a specific keyword that users are searching for on the web engine.
For instance, you want your website to rank for the keyword “How To Rank On Google Search Engine” in order to get your content reach out to the right people, you have to optimize your content to be SEO friendly so that it will show up at the top page on any web search engine for anyone who searches for the keyword.
What are the factors that can impact SEO Ranking?
You might be thinking now, what should I do to make my SEO Ranking improve. Before we talk about the factors that can impact SEO Ranking you must know these facts that SEO Marketing really works, if only you do the right thing.
Let’s take a look on the factors that can impact on SEO Ranking, Although Google never gives out the exact algorithm used to rank a site, as an SEO expert you are about to become, am going to show you those factors that can create a big impact on your SEO Ranking.
Let’s dive in. Should we?
Creating High-Quality Content
You pitching a high-quality content can actually increase your SEO Ranking, the more high-quality content you have on your site the higher your site will rank on search engine result.
Also, writing relevant and engaging content keeps your audience on your site for a long time. here are the types of content that you can focus on to help improve your Search engine rankings.
- Blog posts and articles
- Infographics or other visual content
- Social media content
- How-To Guides and Tutorials
Writing on these content ideas that I just listed can also create a big impact on your website. Start off by creating a few relevant blog posts, work on your social media followers, and also create groups to attract new visitors to your website.
On-page SEO is those factors you have to work on your website. This means you have full control in improving these factors overtime by following best practices for SEO.
Let take a look at what are those “On-Page SEO” factors on your website.
- Title Tag
Every page you want to publish on your website must ask for a “Title Tag”. It is very necessary to always write down your title tag, by doing this you are simply telling search engine the content of that particular page.
- Meta Description
Meta Description explains a little bit more to search engine what the page is about. this is also equivalent to Human Being when searching for something your meta description explain more to them what the page contains, if it what they are looking for, they won’t hesitate to click on it.
Always include your keyword in your meta description, and also endeavor to write down enough information concerning the topic.
- Internal Links
Building internal links to other content on your website can help search engines learn about your website not only that it can also keep your visitors longer on your website because they will always want to read more interesting content on your blog.
- Image Alternative Tags
Your featured image and the image you want to include among your content must contain the keyword in the image name and alt tags, this will help search engine to understand and index your images better.
Placement of keywords
When you are placing your Seo keyword on your blog content, you must try to avoid over-optimization if not Google and other search engines will penalize your page if you over-optimized your keyword.
However try to add two or more related keywords in your content, this will help boost your SEO ranking.
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I said earlier that On-Page SEO are those factors you have control too since we have the On-page SEO there is Off-Page SEO too.
Though you don’t have control over Off-page SEO factors, you can work on these factors and make them work out for you perfectly well.
Below are the factors of the off-page SEO you must work on as part of Google Indexing and SEO Ranking
- Guest Post (Backlinks)
Building backlinks is a very powerful factor on your website that will boost your Seo Ranking.
Do you know how to do link building? No
You have to make sites that have the higher domain authority to have your website link, by doing this your website domain authority will Skyrock, you can do this by guest posting your blog content and sharing your content to people on social media linking them back to your website.
- Social Media
social handles is another factor of off-page SEO, the more you share quality content to people on social media the more your content gets shared. When it comes to boosting SEO social media platform is the best place
Google Indexing & SEO ranking is a very crucial factor in Boosting your website traffic. You have to pay close attention to these factors to ensure your site ranks on google’s first page.
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